Build your business blogging confidence

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A business blog is a simple and effective way to drive visitors to your website. If you run or work for a small business and would like to start a blog but don't know how to start, this online blogging masterclass is for you.

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It's a practical workshop designed to get you started writing posts and continue blogging for your business with confidence. There will be activities throughout to challenge and encourage you to put your learning into practice. Each delegate will receive a digital workbook containing activities to complete during the sessions.

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Come armed with your workbook and lots of enthusiasm! 

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Across the two sessions we'll cover

• Why your business needs a blog

• How to identify your audience

• Planning and finding your blogging style

• How to structure posts and what to share

• Writing a catchy headline

• How long should a post be?

• Creating visual interest

• Measuring success

This workshop is for you if:

• You have a business blog but lack ideas and the confidence to write

• You’re looking for inspiration to start a business blog on your company website

• You started a business blog ages ago but haven't published anything for a while 

• You enjoy learning in a fun, hands-on way

Who should attend?

• Small business owners

• Sole traders

• Single person marketing departments in small businesses

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